NFL Sunday Ticket, SI Issue
DIRECTV NFL Sunday Ticket is a premium sports service that brings live satellite and streaming of every live, out-of-market Sunday football game into business, homes and Mobil devices. It is a highly sought-after sports platform that helps keep Football fans always up-to-date and in the game.
The September Sport Illustrated issue is the "Football Issue," and is the most desired sports ad space of the year. With a nationwide audience that fits our NFL Sunday Ticket core demographic, DIRECTV always grabs the opportunity to place their advertising across its pages.
When designing this ad, not only did I want it to present a strong message, but I built it as a product that carries with it an element of service. This 9-page pull-out ad-buy was also utilized to incorporate a season schedule which fans could pull and take with them.
AWARDS 2015 Clio Sports Bronze Product/Service: Print.
CLIENT
DIRECTV / NFL Sunday Ticket
ROLE
Art Director
Designer
DELIVERABLES
Print Advertising Campaign
Awards site https://clios.com/sports/winner/2241
VP Creative Services John Vetter
Creative Director Copy Richard Griffin
Creative Director Max Jerome
Associate Creative Director Ricky Sethiadi
Senior Art Director Monica Foronda
Copywriter Andy Seagrave
Retouching Nina Marie Rambo Girod