Undeniable with Dan Patrick, S6 Social
Undeniable with Dan Patrick is a one on one interview show that gives legendary athletes and coaches the opportunity to share their ascent to the peak of success through their personal life stories and philosophies. Filmed in front of an audience and hosted by Dan Patrick, Undeniable creates a candid and honest conversation about whom these legends are, how they approach things, what they have learned and what lies ahead. The show does not search for controversy but seeks insight into true icons of the game and how they have succeeded so far above the rest.
My goal when creating social content for season 6 was to design a sophisticated and cohesive social media campaign that would help bring awareness to the shows premiere, weekly guest interviews, and increase engagement on different media platforms. My design process included selecting gallery images that best expressed each guest's inner-self for both static posts and for stop motion animations. In addition, I created simple type treatments for tune-in information, and I applied the graphic background that is found in the key art as a base that tied together all the social media components.


CLIENT 
AT&T & Audience Network

ROLE 
Art Directior
Designer

DELIVERABLES
Social Media Content

CATEGORY
Branding
Social Media 
Copy Creative Director Richard Griffin
Creative Director Nicole Gunther
Associate Creative Director and Key Art Designer Brant Louck
Senior Art Director for Social Monica Foronda
Copywriter Michael Polovsky
Retouching Nina Marie Rambo Girod, Sharon Ko & Billy Lewis
Video Animator Billy Lewis